In our previous blog posts, we’ve explained the road from generating lead to finally monetizing them. But to be able to monetize leads you need to be familiar with the most common pricing models today. CPL (cost per lead) This is most commonly used by lead generation...

What is Lead monetization? To be able to talk about lead monetization you first need to have leads collected/generated. If you still don’t know how to do it successfully, take a look at our previous blog in which we’ve explained the lead generation process and some...

Everybody nowadays wants to invest little but to achieve big. That’s why we’re now here to explain the best way to use newsletter, as one of main e-mail marketing solutions. Newsletter is a notification sent via email, for which interested individual previously...

Where to begin? In our previous blog, we’ve explained why using social networks is such a good way to collect leads. But maybe you’re not yet so experienced or you just don’t know where to begin. That’s why we’re going to share some valuable tips and tricks about the...

Lead generation represents a set of activities of attracting people to your offer, resulting in them giving you their contact information. This method will eventually lead to a sale – purchase. Most people nowadays will use the internet to find something they need....

Who is a ‘Lead’? To be able to explain what lead generation is, we must first explain the meaning of a ‘Lead;’ The selling process starts with sales manager finding a person or organization who is potentially interested in buying a specific product or a service. That...

What sells most? Which kind of marketing activities? Is it inbound or outbound marketing? This can be exhaustively discussed and argued. However, you cannot argue that inbound marketing is the most efficient way to sell your product or service. And the reason for that...

If a business grows, no matter in which industry, it inevitably has a bigger audience. They communicate to more people, and such communication becomes exponentially more complex. In order to keep the continuity of success, a business has to have advanced public...